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AT&T Business Solutions - Edge-to-Edge Intelligence campaign
Through a national campaign launched during the Masters Golf Tournament, AT&T Business Solutions pushed the boundaries for how we introduced Edge-to-Edge Intelligence to the world by being bold, progressive and cool.
AT&T Business Solutions - The Power of &: Small & Mighty
To mimic a Google Earth-like Experience, I led production of an animated rich media unit that visually shows how AT&T could help a small farmer make an impact on the global stage.
The brand's ampersand (“&”) icon acts as a transportation device that moves the viewer through the farmer’s story. Upon expansion, for a truly interactive experience, the user is prompted to click the “&” to activate the experience.
In every zoom state — from soil to markets around the globe — ampersand pinheads reveal details about AT&T’s role in that stage of the small business process.